Internet Acquisition For Car Dealerships: How It Works
Internet acquisition plays an important role in today’s world. The right Internet presence and the right Internet marketing are crucial for the success of car dealerships. The automotive industry is facing the challenge of adapting its sales strategies to the digital era. Michael Rosolski, an experienced sales and marketing expert, has set new standards with his approach to internet acquisition and is helping car dealerships to significantly increase their sales figures.
Internet acquisition has long been neglected by car dealerships in particular. Many have traditionally relied heavily on personal advice and direct customer contact. But in an increasingly digitalized world, automotive companies also need to rethink their strategies. Michael Rosolski has recognized that many car dealership websites serve mainly as sources of information and not as effective sales tools. To counteract this deficit, he has developed the S³ System by Michael Rosolski – a system that aims to transform websites into action-oriented platforms that convert visitors into buyers.
The S³ system: A revolution in Internet acquisition
The S³ System by Michael Rosolski focuses on four key steps to turn a car dealership website into a profitable sales tool. The first step is to clearly call out the most profitable target audience. It is crucial that the website immediately captures the attention of those most likely to buy a car. Rosolski achieves this by targeting the most profitable audience and tailoring content to the exact problems and solutions this audience is looking for.
The second step is to address the target group’s biggest problem. Almost all car dealership websites lose potential customers within the first three seconds because they fail to address their main concerns directly. Even the websites for car dealerships, which are specified by the car manufacturers, and the websites of marketing agencies in the automotive industry disregard the fundamental 3-second rule.
Clear and concise
This rule creates the necessary interest in the first place, so that the visitor wants to continue with the website. The third step of the S³ system is to show the solution to the problem. It is not enough to simply state the problem – the website must also offer a clear and convincing solution. This can be done in detailed descriptions, customer reviews or informative videos, where the visitor experiences an AHA moment, gets clear added value and is convinced that this dealership is their best choice for solving their problem. Finally, the call to action follows.… weiterlesen
CultureAndCream Author from Munich
To travel during my profession as a beauty journalist was never enough for my. Also my six month on a world trip didn’t do it. It always attracts me to other cities, foreign countries, on roadtrips and places I don’t know yet. But I am not only interested in “culture” and “cream”, I am also fascinated by people who have stories to tell . Such unique experiences I want to share with you.